Over-the-air (OTA) microtransactions could be seen as a benefit to customers, but lack of communication thus far is not creating that perception.
Automakers borrow the worst thing from modern video games: microtransactions
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HOT OFF THE PRESS
Beverly Hills auto body shop launched a jewelry business using scrap metal from luxury cars
CRASH Jewelry uses real fenders, doors and hoods from high-end vehicles to make cuffs, earrings, necklaces and more.
Your customers are using their HVAC systems wrong
It’s up to you to tell them why.
Should a customer bring parts?
How does your shop weigh the risk and reward of customer-supplied parts?
ABOUT SHOP PRESS
Shop Press is the news and idea hub for everything related to working on cars and trucks, focusing on repair, technology, and wrenching lifestyle. With interesting stories from around the world, features on creative people and solutions, and all kinds of other stuff that’ll make you use your mind and your hands.
SHOP STUFF
Auto care news and advice you can use.
Tool review: Klein 3255 bull pin
You can’t beat it. Well, actually, you can.
Godspeed, Pat
Pat Goss, arguably America’s most famous mechanic, has died.
Let’s bring back this tiny piece of archaic automotive technology
It’s a tiny step on the manufacturing line, but boy, drain plugs save mechanics a ton of time.
Break down ROs into three boxes
Help your customers prioritize their repairs and they’ll keep coming back.
Holistic healing works on cars, too
Parts on cars are interconnected—and their problems often are as well.
Want to contribute an article to Shop Press?
Are you a wrench and a writer? A counterperson and a communicator? A service writer and a scribe? Get paid to share your experience and expertise with thousands of Shop Press readers.
SHOP STUFF
Auto care news and advice you can use.
Cars that make you think of something specific
Chances are you’re going to have a Pavlovian response when seeing one of these vehicles.
Two reasons you should have a welder in your shop (and know how to use it)
Other than the obvious roles, there are other really, really good reasons you should have a welder in the shop.
Want to get kids interested in trades? Start with their school science fair.
To inspire the next generation of service technicians and tradespeople, start by getting their hands off their phones and onto building something cool.
This guide to being a mechanic-saboteur could teach you to be a better tech
The CIA’s Simple Sabotage Field Manual can help mechanics both frustrate the enemy and think about being more effective in the shop.
7 things in Car Mechanic Simulator that will make a real mechanic’s eyes roll
How accurate is Car Mechanic Simulator 2021 to being a real mechanic? Let’s just say, not really, as any real mechanic can tell you.
VIDEOS
Serviceability Hall of Shame: Ford Taurus Spring Shields
Ford’s so-called fix for servicing corroded front springs was something neither drivers nor dealer techs were happy about.
“Horizon Chase Turbo” is probably my favorite racing game of the last 30 years (VIDEO)
There’s still a place for arcade racing games, even in today’s world of hyper-realistic simulation racing games
January Automotive Horoscopes
We read the astrological signs and predicted your automotive future.