Customer satisfaction surveys should be clear, concise, and targeted.
Do You Survey Your Customers, and How?
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Virgil Exner: The creator of Chrysler’s “forward look”
I’m a sucker for the sleek, smooth, and aggressive look of late 1950’s automobiles. As such, I owe a debt of gratitude to one man: Virgil Exner. In the 50’s, Exner was the head of styling at Chrysler, and he spearheaded the “Forward Look” of their cars, a look that...
The Shop Press Automotive Paragon series: a recap
If you read Shop Press regularly you’ve noticed we’ve been running a series for the past couple of years. It’s called “Automotive Paragons,” and it’s a series where we look at automotive entrepreneurs, designers, and engineers who were exceptional, ahead of...
Book review: “Pump and Circumstance”
Recently I was organizing my books on a new bookshelf and came across one that I had almost forgotten about. I picked it up after seeing an exhibition called “See the USA: Automobile Travel and the American Landscape” at the Building Museum when I lived in D.C. The...
Stainless doesn’t mean stain-proof; just ask Tesla Cybertruck owners
Two years ago, I posted a piece wondering if stainless steel cars were finally having their moment. I wrote about the introduction of the Tesla Cybertruck and the announcement of a new DeLorean, both of which were to be clad in stainless steel body panels. I also...
TECHNICIAN CHALLENGE: The Mystery Box, Part 2
TECHNICIAN CHALLENGE: The Mystery Box, Part 2 Description The Proving Grounds crew takes on another round The Mystery Box Challenge with new parts and a few new faces. Could you guess these auto parts simply by the way they feel? It’s more difficult than it...